The Sport that Became an Asset Class

Wusool Capital
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Wusool Capital
The Company
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25 min read
Published on
October 30, 2026

THE SPORT THAT BECAME AN ASSET CLASS

THE 2026 GCC PADEL REPORT

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A fragmented operator base, rent pressure on flat prices and a gap in institutional capital are setting up the GCC padel market for consolidation.

Padel went from a backyard experiment in Acapulco in 1969 to 77,300 courts and 35 million players, and most of that growth came in the last five years. The Gulf took the sport somewhere distinct: indoor, premium and capital-led, with the UAE at the center. In Al Quoz, an industrial district of Dubai, it built the densest padel cluster on earth in under five years. Alcobendas, the sport's ancestral home outside Madrid, took decades to reach the same density.

That speed left the market with a recognizable shape. The top four operators hold about 20% of regional courts, an estimated 50 to 60 owner-operators hold most of the rest, and institutional capital has barely arrived. Rents keep rising against prices that have not moved in seven years. Markets in this position tend to consolidate, and the question for buyers, sellers and operators is who shapes that process and at what price.

20%

of GCC courts held by the top four operators

AED 970 per m²

Al Quoz Grade A rent, H1 2026, against indoor peak pricing flat for seven years

Under $25M

institutional capital deployed in the GCC, against roughly $500M globally

THE 2026 GCC PADEL REPORT

THE SPORT THAT BECAME

AN ASSET CLASS

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01

Sizing the Market

02

The Investment Case

03

Learning from Other Markets

04

The M&A Opportunity

01 · SIZING THE MARKET

Padel's court base grew fourfold since 2018 while every other racquet sport stood still.

Enrique Corcuera built the first enclosed court in his Acapulco backyard in 1969, a design born of a space constraint. For four decades the sport stayed largely inside the Spanish-speaking world. After 2020, an outdoor, social, beginner-friendly game met historically cheap industrial rents, and a generation of first-time club owners entered the category at once.

Today padel counts more than 35 million players, up from an estimated 8 million in 2018, across more than 150 countries. Roughly 14,000 of the world's 77,300 courts were built in 2025 alone. Indexed to 2018, padel's court count grew about fourfold, pickleball doubled, and tennis and squash stayed flat. The curves split in 2023, which we read as the point where padel became its own category.

EXHIBIT 1 · GLOBAL COURT BASE, INDEXED (2018 = 100)

Padel has outgrown every comparable racquet sport.

Court count growth indexed to 2018 = 100.

100

200

300

400

INFLECTION · 2023

PADEL · ~4.0×

PICKLEBALL · 2.0×

TENNIS · 1.07×

SQUASH · ~1.0×

2018

2020

2022

2024

2026

2026

Padel

~400

Pickleball

~200

Tennis

107

Squash

~100

Hover the chart to read a year

Source: FIP World Padel Report 2025; Playtomic; USA Pickleball Association; ITF; World Squash Federation

The GCC is the smallest player base in the world and the fastest-growing.

The Gulf has an estimated 800,000 players, a fraction of Latin America's 7 million or Spain's 6 million. Its court base grew from under 200 in 2019 to roughly 2,000, twice as fast as the sport itself. Climate, capital and lifestyle demand combined to produce the most premium, capital-intensive version of padel found anywhere.

EXHIBIT 2 · PLAYER BASE BY REGION

The GCC is the smallest base and the fastest-growing.

Latin America

~7.0M

Spain

~6.0M

Northern Europe

~6.0M

Italy

~4.0M

Asia excluding the GCC

~3.0M

Rest of world

~2.0M

United States

~1.0M

GCC

~0.8M

United Kingdom

~0.5M

COUNTRIES WITH ACTIVE PADEL

150

Up from 90 as recently as 2021.

COURT GROWTH IN 2025

+15%

With club count growing 20 to 25% over the same period.

A NEW CLUB OPENS WORLDWIDE

2.5h

One every two and a half hours, on Playtomic's 2024 count.

Wusool Capital estimate. FIP World Padel Report 2025; Playtomic. Regional player counts are Wusool Capital estimates triangulated from FIP data, Playtomic usage and local research. See Methodology.

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The three national strategies of the UAE, Saudi Arabia and Qatar, and the Abu Dhabi proposal that would be the largest padel venue in the world.

Al Quoz became the densest padel district in the world in under five years, and the market around it remains fragmented.

CAA Portas ranks Al Quoz, a central industrial district of Dubai, first in the world on its padel district index, ahead of Alcobendas. Al Quoz holds 203 courts across 38 clubs at 7.49 courts per km², and 86% of them are indoor. The median court sits 247 metres from its nearest competitor, against 511 metres in Alcobendas. Alcobendas grew organically over decades. Al Quoz reached the same rank through capital-led acceleration.

EXHIBIT 3 · AL QUOZ, COURT BY COURT

One industrial district holds 203 courts, and climate puts most of them indoors.

0

courts

0

clubs

0.00

courts per km²

HIGHLIGHT INDOOR COURTS (86%)

One court

Source: CAA Portas, global padel district index; Wusool Capital research. One block per court.

EXHIBIT 4 · AL QUOZ AGAINST ALCOBENDAS

The only two districts in the world at this density.

Median distance to the nearest competing court, drawn at the same scale.

100 m

Al Quoz, Dubai

247 m

100 m

Alcobendas, Madrid

511 m

MEASURE AL QUOZ, DUBAI ALCOBENDAS, MADRID

Median distance to the nearest competing court

Courts in Al Quoz sit roughly twice as close to a direct competitor.

247 m 511 m

Time taken to reach that density

The same rank, reached by opposite mechanisms.

Under 5 years Several decades

How the density was built

Acceleration against demand and supply expanding together at the market's own pace.

Capital-led Organic

CAA Portas ranks Al Quoz first globally with a score of 94 and names Alcobendas its only peer at this density, but publishes court counts, courts per square kilometer, indoor share and a rank for Al Quoz only. The three measures above are the ones reported for both districts.

Source: CAA Portas, global padel district index; Wusool Capital research

Four operators hold 20% of GCC courts, and the other 80% sits with an estimated 50 to 60 owner-operated venues.

Viya Padel, the largest named operator, runs more than 26 courts. Behind the top four sits a long tail of an estimated 40 further operators with two to five courts each, and no operator in the region has declared or executed a platform mandate. The sorting has started. Clubs with four courts or fewer are struggling as rents rise, while Galadari's 250,000 square foot AllSports facility, now the largest indoor sports arena in the UAE, has opened in the district.

EXHIBIT 5 · THE CR4 SPLIT

One court in five sits with the four largest operators.

One block per 2% of regional courts.

20%

Top four operators

80%

An estimated 50 to 60 owner-operated venues

Source: Wusool Capital research. Court counts are as of the date of publication.

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The operator-scale map showing where the consolidator position sits unclaimed.

02 · THE INVESTMENT CASE

Clubs that earn 30% or more of revenue from recurring sources command premium multiples.

Between 2021 and 2024, Gulf padel clubs became the closest thing the region has to a third space. Malls are transactional and the climate removes the outdoors for much of the year, so clubs filled the gap. A booking runs 60 to 90 minutes. A third-space visit runs about two hours, and closer to three on event nights, which leaves room for memberships, food and beverage, wellness and retail on a single visit.

That extra time is the margin bridge. Seven revenue layers separate a club running a 20% EBITDA margin from one running 45%. Memberships clear 60 to 70% margins, and sponsorship, small in mix, runs at 80 to 90%. Clubs where memberships, coaching and corporate contracts reach 30% of revenue read like software on a P&L, and acquirers price them that way. Third-space status protects the operators who build it deliberately through design, programming and membership structure. Everyone else must fund richer amenities just to defend the court booking.

EXHIBIT 6 · REVENUE ANATOMY OF A MATURE CLUB

Courts carry half the revenue, and the margin sits in the layers above them.

SHARE OF REVENUE

MARGIN

SHARE

MARGIN

Court rentals

45–55%

35–45%

The foundation. Hourly bookings.

Memberships

15–25%

60–70%

Recurring backbone. Annual or monthly tiers.

Coaching and lessons

10–15%

30–40%

Group, private, junior academy. High perceived value.

Food and beverage

8–15%

25–35%

Café, juice bar, pre- and post-match dining.

Tournaments and events

5–12%

20–40%

Leagues, corporate days, social mixers.

Pro shop and equipment

2–5%

25–30%

Rackets, balls, apparel, stringing.

Sponsorship and advertising

1–3%

80–90%

Brand activations, court sponsorships.

Solid bar shows the low end of each range, the shaded extension the high end. Scale 0 to 100%.

Wusool Capital estimate. Revenue-mix and margin ranges are working assumptions. See Methodology.

"If you want to retain people, you need to build a routine. You find one spot, and make it home."

Mariam, founder, Beyond Padel

SIX DRIVERS OF THE MODEL

The investment case rests on six ideas. Together, they explain why some clubs earn premium multiples while others spend to defend the court booking.

THIRD SPACE

The visit is the unit of demand.

DESIGN-LED OPERATORS

Brand equity trades independently of court count.

REVENUE LAYERS

Seven streams monetize a single visit.

COMMUNITIES

The most durable retention engine, and still unpriced.

DATA LAYER

Player leveling and the member relationship are the acquirable asset.

UTILIZATION

Peak occupancy above 70% is the threshold the model needs.

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Why player leveling, not the booking rail, is the acquirable software asset, and the retail line most operators ignore.

03 · LEARNING FROM OTHER MARKETS

Sweden shows what oversupply does, and Dubai has six defenses against it, each conditional on operator discipline.

Sweden's boom began the way the UAE's did: cheap pandemic-era industrial rents pulled in first-time operators. The country reached the highest courts per capita in the world before growth stalled. Almost 90 padel companies filed for bankruptcy in 2023, and former centers now house warehouses and budget grocers. The venues that failed first were interchangeable four-court boxes with a coffee machine and little else. Qatar ran a second experiment, closing its permit regime to new supply after a rapid build-out.

Dubai holds six structural defenses, from density that comes with player liquidity to AED 150 to 400K of capex per court that deters marginal entrants. Each protects the specific asset that has done the work, such as the club with a full ancillary stack or a position inside the cluster. None protects the market as a whole. The early sorting is visible: peak pricing has held for seven years while supply multiplied, and the smallest clubs report distress.

EXHIBIT 7 · SIX STRUCTURAL DEFENSES

Each of Dubai's six defenses protects the disciplined operator.

Each conditional on operator discipline.

DEFENSE 01

Density with liquidity

The Al Quoz flywheel rather than dispersed supply. Sweden's courts were everywhere; Dubai's are concentrated where players circulate.

DEFENSE 02

Third-space revenue

Memberships, food and beverage, wellness and events cushion the court-hour pricing pressure that broke commoditized operators elsewhere.

DEFENSE 03

Year-round indoor use

Climate-controlled inventory monetizes all twelve months. Hybrid convertible formats extend the model further at lower energy cost.

DEFENSE 04

Population and tourism

Demand is still growing into the supply, unlike Sweden's static base.

DEFENSE 05

High-capex builds

AED 150–400K per court plus climate control deters the marginal entrant that flooded Sweden.

DEFENSE 06

A data-rich booking layer

Utilization stays visible and pricing stays rational when every operator reads the same demand curve.

Source: Wusool Capital analysis

DOWNSIDE CASE

In the downside case, oversupply in Dubai and Doha compresses hourly rates by 15 to 25% from 2026 levels.

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The cluster flywheel, and why cluster position is the asset a platform accumulates.

Rent is rising against flat prices, and global capital has funded every layer of padel except the Gulf.

The strongest finding in our fieldwork is that the top of the market has no pricing power. A 90-minute indoor peak booking still clears about AED 440, the level set by the first indoor club, and mid and lower-tier clubs discount below it. Meanwhile Al Quoz has become Dubai's most expensive industrial submarket, with Grade A rents around AED 970 per m² and prime deals touching AED 1,075. Operators cannot pass rising occupancy costs through to price, so the squeeze runs through the lease line. Weak operators, thin on membership and ancillary revenue, sell or strand.

Capital tells the other half of the story. Of roughly $500M identifiable in padel worldwide, about 95% has gone to European platforms, US operators, the booking layer and brand partnerships. Under $25M has reached GCC operators, so entry pricing still reflects the absence of an institutional bidder.

EXHIBIT 8 · INDUSTRIAL RENTS BY THE NUMBERS

Al Quoz rents keep climbing while the price of a peak court has not moved.

Al Quoz, prime deals

AED 1,075 per m²

Al Quoz, Grade A

AED 970 per m²

Ras Al Khor

AED 550 per m²

90-minute indoor peak booking, the level set by the first indoor club

~AED 440

Source: Wusool Capital fieldwork and research, H1 2026

EXHIBIT 9 · WHERE CAPITAL HAS GONE

Global capital has funded every layer of padel except the Gulf.

One square is 1% of the roughly $500M identifiable capital deployed into padel worldwide.

GCC operators · 5%

Under $25M across Viya, Just Padel, Padel Pro and World Padel Academy.

Everywhere else · 95%

Roughly $475M into European platforms, US operators, the booking layer and brand partnerships.

CAPITAL SOURCE

DEPLOYMENT

RELATIVE FLOW · LARGEST = 100

European private equity

Triton · MCH · Atitlan

European platforms

LeDap · All For Padel · PadelGalis

96

Technology venture capital

Wellington · Generation IM

Technology infrastructure

Playtomic · Matchi

78

US growth capital

Epic and Conquer syndicates

US operators

Reserve · Padel Haus · Conquer · Epic

62

Strategic and brand

Adidas · EA7 Armani

Brand partnerships

EA7 × Rocket · Adidas × AFP

40

GCC capital

Sovereign and regional family offices

GCC operators

Viya · Just Padel · Padel Pro · WPA

6

Hover a channel to highlight it.

Wusool Capital estimate. Company disclosures; Wusool Capital compilation. Relative flow is an index of observed deal and partnership activity by channel, not a dollar total: absolute figures per channel are not disclosed. See Methodology.

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Why the lease decides a deal before any other analysis, including a five-court target that failed on lease terms alone.

04 · THE M&A OPPORTUNITY

The UAE anchors a GCC platform. Three deal angles compound into one strategy, and the fourth suits a technology buyer.

The roll-up builds the asset base: six to twelve of Dubai's more than forty largely owner-run venues under one brand and management team. Real estate integration embeds it, through developer-funded courts against long leases and club membership bundled into tenancy. Cross-border expansion exports it, starting in Riyadh, where Al Arid sits at 0.89 courts per km² against 7.49 in Al Quoz. Each stage funds and de-risks the next.

The fourth angle is a different trade for a different buyer. A padel operating system commands technology multiples of 8 to 12 times revenue only as a standalone software business. For a club platform, the same data layer lifts retention and off-peak utilization and strengthens the operator multiple.

EXHIBIT 10 · FOUR DEAL ANGLES

Three angles build one platform, and the fourth is a trade for a technology buyer.

ONE PLATFORM · BUILD, EMBED, EXPORT

ANGLE 01

Roll up the fragmented UAE operator base

Buyer

Private equity or regional family office

Ticket

$30–80M

Horizon

12–24 months

ANGLE 02

Embed padel into real estate and hospitality

Buyer

Developer, hotel group or bank

Ticket

$20–50M

Horizon

6–18 months

ANGLE 03

Export the platform across the GCC, starting in Riyadh

Buyer

UAE platform

Ticket

$5–25M per market

Horizon

18–36 months

A SEPARATE TRADE

ANGLE 04

Consolidate the platform and data layer

Buyer

Technology or strategic acquirer

Ticket

$5–50M

Horizon

12–24 months

Source: Wusool Capital analysis

Synergies are concrete: procurement, booking and CRM consolidation, coaching IP, F&B partnerships and lease leverage. Developer joint ventures pair developer capex against long leases with operator management. Saudi Arabia, with 1,097 courts across 431 clubs, is the anchor expansion market. Developers are hard to reach, and the best opportunities usually go to whoever holds the local relationship.

EXHIBIT 11 · KEY RISK BY ANGLE

Each angle carries one primary risk, and a structure that answers it.

ANGLE PRIMARY RISK STRUCTURE THAT ANSWERS IT

UAE club roll-up Founder attachment Earn-outs, retained minority stakes, founder operating roles

Real estate and hospitality Developers plan in five to ten year cycles, operators in quarters Phased land release, interim sites, management contracts

Cross-border GCC Regulatory divergence across markets Enter each market in turn, Riyadh only once proven

Platform and data Playtomic incumbency Work with the existing rails: operator CRM, Arabic-first product

Source: Wusool Capital analysis

CASE · PADEL ART

Padel Art, Dubai's largest indoor club, is in active talks to buy a second site, and its screen runs in a fixed order. The lease comes first: indoor, a minimum three-year term, and a one-year renewable is an automatic pass. Location follows. Operations come last, and poorly run clubs are more attractive, because a disciplined operator can impose its systems and lift performance.

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The screen in full, and the diligence mirror covering what buyers should interrogate and what sellers should demonstrate.

Platforms trade at 7 to 9 times EBITDA, and single clubs trade at 3.5 to 5 times.

The sector has no public comparables, so we triangulate four ways: EBITDA multiples calibrated to leisure and boutique fitness, enterprise value per court, discounted cash flow, and revenue multiples for early assets. All four point the same way. A single owner-operated club is priced on cash flow. Six or more clubs under one brand, with scaled operations and PE-bankable infrastructure, are priced as a platform.

What moves an asset up the ladder is consistent. Recurring revenue above 30% is the strongest re-rating force, followed by cluster position, lease security and data ownership. Court count moves the multiple least. The market prices the platform.

Our working model of a four-court UAE club shows the trap in miniature. Capex pays back in about ten months and the implied enterprise value is AED 6.63M. The operating economics are excellent, and without scale the asset never escapes Tier I and II pricing.

EXHIBIT 12 · FOUR EBITDA-MULTIPLE TIERS

The spread between the tiers is the financial engine of the roll-up.

TIER I

Single owner-operated club

Single location, no recurring revenue, owner-dependent. Trades on cash flow rather than platform potential.

3.5–5×

TIER II

Multi-club regional operator

Two to five locations, brand recognition, a repeatable model. Premium for membership penetration above 30%.

5–7×

TIER III

Regional platform

Six or more clubs, scaled operations, real platform value. The tier where buy-and-build mathematics become compelling.

7–9×

TIER IV

Strategic acquisition

A strategic acquirer paying for synergies, geographic fill-in or category leadership. Rare in padel today, common in mature buy-and-build sectors.

9–11×

Wusool Capital estimate. Wusool Capital working assumptions, calibrated to comparable leisure and boutique-fitness transactions. See Methodology.

EXHIBIT 13 · ILLUSTRATIVE RETURN MATH

The same EBITDA is worth roughly twice as much inside a platform.

Illustrative, before integration costs. Set EBITDA to compare the two multiples.

EBITDA

AED 1.0M

AED 0.5M

AED 5M

SINGLE-CLUB MULTIPLE · 3.5–5×

AED 3.5–5.0M

PLATFORM MULTIPLE · 7–9×

AED 7.0–9.0M

SAME EBITDA SINGLE-CLUB MULTIPLE PLATFORM MULTIPLE

AED 1.0M 3.5 to 5x = AED 3.5 to 5.0M 7 to 9x = AED 7 to 9M

Illustrative, before integration costs. Wusool Capital working assumptions.

Value a club yourself using the Wusool Capital Valuation tool

→

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The four valuation methods with their formulas and per-court benchmarks.

Four buyer classes pay for different things, and one build sequence serves all four.

Entry pricing answers half the return equation. The other half is who buys the platform in years three to five. Sovereign-adjacent funds pay for category leadership, and QSI's unification of the World Padel Tour with Premier Padel is the precedent at tour level. Global leisure and fitness operators pay for recurring revenue and density. Hospitality groups pay for amenity infrastructure. Sports conglomerates and brands pay for community and media reach.

A platform built to satisfy one of these buyers carries single-exit risk. Built in sequence, with recurring revenue first, cluster density second, and developer partnerships and brand programming layered above, it is legible to all four. The build decisions of years one and two double as exit engineering, because each item independently improves operating economics.

EXHIBIT 14 · FOUR EXIT COUNTERPARTIES

Each buyer class pays for a different layer of the same platform.

PAYS FOR CATEGORY LEADERSHIP

Sovereign and sovereign-adjacent funds

QSI's acquisition and unification of the World Padel Tour with Premier Padel is the precedent at tour level. A regional platform with federation alignment and flagship assets is the asset-level analogue.

PAYS FOR RECURRING REVENUE AND DENSITY

Global leisure and fitness operators

Boutique-fitness consolidators and racquet platforms underwrite membership revenue and utilization. Crossing the recurring-revenue threshold moves a platform from an operator multiple onto theirs.

PAYS FOR AMENITY INFRASTRUCTURE

Hospitality groups

Hotel and destination operators buy embedded venues and management capability, the asset-light layer built through developer joint ventures.

PAYS FOR BRAND, MEDIA AND COMMUNITY

Sports conglomerates and brands

The EA7 Armani partnership with Rocket Padel signals the appetite. A platform with community programs, content and sponsorship inventory carries media economics on top of court economics.

Source: Wusool Capital analysis

PRECEDENT

Multi-unit boutique fitness platforms transact at 6 to 12 times, and David Lloyd reached more than 13 times EBITDA at its 2007 peak. L Catterton's $600 to 700M acquisition of Solidcore shows institutional appetite for membership platforms is current.

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Europe's platform precedent, where Triton assembled LeDap from six operators across five countries, and what its exit says about timing and market selection.

Family offices can move first, and sovereign capital is more likely to arrive as a buyer of the platform.

Three buyer classes are circling the sector, and they differ in readiness more than in interest. Regional family offices can move first because nothing in their model needs to change. Several are screening padel, and none has announced a platform mandate. Sovereign-adjacent capital will arrive later and larger, most plausibly on the other side of the table. International operators bring playbooks but lack local land, licensing and community relationships, so they need a partner before they can move.

The practical consequence is that a UAE-anchored buyer faces roughly a family office field today. Banks, sovereigns and listed vehicles have entered the sector, from Mashreq and Emirates NBD to QSI, and no operator has claimed the consolidator position. The window narrows as the first regional consolidator emerges.

EXHIBIT 15 · INSTITUTIONAL ENTRANTS TO DATE

Banks, sovereigns and listed vehicles have already entered the sector.

Indicative rather than exhaustive.

BANK · UAE

Mashreq and Padelae

One of the UAE's leading banks partners with the country's largest padel facility at 32 courts, validating padel as an anchor leisure asset for retail-banking engagement. Mashreq has separately partnered with JustPadel and SR Padel.

BANK · UAE

Emirates NBD and the Padel Tour

Multi-year title sponsorship of the regional tour, now in its third consecutive year, with prize pools in the hundreds of thousands of dirhams.

CROSS-BORDER · UAE TO BAHRAIN, OMAN, UK

World Padel Academy

The first UAE-based padel brand to expand internationally, inaugurated in Bahrain by Shaikh Khalid bin Hamad Al Khalifa, with subsequent entry into Oman and the United Kingdom.

MEGA-PROJECT · ABU DHABI

R3 Sport and VVV Sports

A proposed £100M, 25-court venue, taken public through an Aquis-listed vehicle. The first UK-listed institutional capital structure to anchor a GCC padel asset.

GOVERNANCE · UAE

Tennis and Padel Federation merger

The UAE merged its tennis and padel federations, consolidating governance over court standards, tournament calendars and sponsorship frameworks. A structural derisking event for asset values.

TECHNOLOGY · UAE

Padelines Sports Group and Padel Tech

Collaboration between an operator group and a technology provider for court solutions. An early sign of the vertical integration that will define platform-led M&A.

STRATEGIC · QATAR

QSI, World Padel Tour and Premier Padel

Qatar Sports Investments acquired the World Padel Tour and unified it with Premier Padel into a single professional circuit, anchoring the media, sponsorship and content economics that halo every regional operator.

Source: Company announcements; Gulf News; City AM

EXHIBIT 16 · WHO ELSE IS LOOKING

Three buyer classes, in order of readiness.

01 · ANGLES 01 AND 02

Regional family offices

Natural first movers, comfortable with owner-operator negotiations, real-estate-adjacent underwriting and tickets of AED 30 to 80M. Several are already screening padel; none has announced a platform mandate.

02 · ANGLES 02, 03 AND EXIT

Sovereign-adjacent capital

QSI's unification of the professional tour is the template at the top of the stack. Regional sovereign ecosystems are more likely exit counterparties than entry competitors.

03 · ANGLES 01 AND 04

International operators

European and US operators scouting the GCC bring playbooks but lack local land, licensing and community relationships. More likely partners, or buyers of a built platform, than builders of one.

Source: Wusool Capital analysis

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The manufacturing sidebar, and why the value in this market sits in operations and turf branding, with frames and glass adding little.

By 2030 the GCC court base lands between 1,800 and 4,000 courts, depending on how much capital arrives and how disciplined supply stays.

Three scenarios frame the outlook, and they differ most visibly in where the court base lands. In the bull case, two to three regional platforms with 30 or more clubs each, backed by sovereign or private equity capital, and annual Premier Padel events in Riyadh, Dubai and Doha take the base above 4,000 courts. In the base case, one or two dominant operators with 15 to 25 clubs emerge while the rest stays a long tail, and margins compress modestly as competition intensifies in flagship locations. In the bear case, oversupply in Dubai and Doha compresses hourly rates by 15 to 25%, marginal operators exit, and the roll-up window narrows.

EXHIBIT 17 · WHERE THE GCC COURT BASE LANDS IN EACH SCENARIO

Capital and supply discipline decide where the court base lands by 2030.

Court count, 2026 to 2030.

BULL

BASE

BEAR

2,000

2,750

3,500

4,000

BULL · 3,900

BASE · 3,050

BEAR · 2,000

2026

2027

2028

2029

2030

BASE · GCC COURTS BY 2030

2,500 to 3,500

One or two dominant operators with 15 to 25 clubs, roll-up partially executed

SECTOR ENTERPRISE VALUE

$800M to 1.2B

SCENARIO GCC COURTS BY 2030 WHAT IT LOOKS LIKE SECTOR ENTERPRISE VALUE

Bull 4,000+ Two to three regional platforms with 30 or more clubs each, backed by sovereign or private equity capital $1.5 to 2.5B

Base 2,500 to 3,500 One or two dominant operators with 15 to 25 clubs, roll-up partially executed $800M to 1.2B

Bear 1,800 to 2,200 Oversupply in Dubai and Doha compresses hourly rates by 15 to 25%, marginal operators exit $400 to 600M

Wusool Capital estimate. Wusool Capital analysis. Scenario ranges are working assumptions. See Methodology.

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The full assumptions behind each scenario.

The entry window stays open while pricing still reflects the absence of an institutional bidder.

Single clubs trade at 3.5 to 5 times EBITDA today, and platforms command 7 to 9 times. The distance between the two is the opportunity, and it narrows as the first regional consolidator moves. The full report sequences the path across three years, from anchor acquisitions in Al Quoz to an exit at strategic multiples.

WHO THIS IS FOR

Family offices

Move first, and structure deals around founder attachment

Private equity

Build the platform and bolt on corridor sites ahead of rent escalation

Developers

Sign joint ventures that pair capex against long leases

Operators

Document the platform, and keep clean utilization and retention data

INSIDE THE FULL REPORT

The full report turns the thesis into a plan you can act on.

EXHIBIT · SEVEN MOVES ACROSS THREE YEARS

01

Anchor in Al Quoz at current multiples · Year 1

02

Structure founder-friendly deals · Year 1

03

Bolt on corridor sites ahead of rent escalation · Years 1–2

04

Convert to the recurring-revenue model · Year 2

01

The seven-move roadmap

Three years, from anchor acquisitions in Al Quoz to a strategic exit.

EXHIBIT · THE DILIGENCE MIRROR

For buyers

Micro-location saturation

Lease and land rights

Federation alignment

For sellers

Document the platform, not the venue

Data discipline

Strategic assets

02

The diligence mirror

What buyers should interrogate and what sellers should demonstrate.

EXHIBIT · NAMED OPERATORS AND THE LONG TAIL

Operator

Courts · Markets

Viya Padel

26+ · UAE

Just Padel

~20 · UAE

Padel Pro

9 clubs · 4 countries

03

The named operator table

Court counts and markets for every named GCC operator.

EXHIBIT · EIGHT INDICATORS TO WATCH, 2026 TO 2028

01

Court utilization rates in Dubai

02

Hourly rate trajectory

03

First GCC operator transaction

04

Pickleball court conversions

04

Eight indicators to watch

The signals that start the consolidation clock, 2026 to 2028.

THE SPORT THAT BECAME AN ASSET CLASS

The 2026 GCC Padel Report sets out the full analysis behind every exhibit on this page.

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